The tools, side by side
| Tool | What it does, from its own page | |
|---|---|---|
| PageLens pagelens.ai | Tracking and an agent that publishes content. Their home page: see how ChatGPT, Claude, Gemini and Perplexity describe your brand, find who they cite instead of you, and publish content that gets you cited. Free audit; subscription for tracking. | Free audit |
| Peec AI peec.ai | AI search analytics for marketing teams: brand performance across ChatGPT, Perplexity and Gemini, competitor benchmarks, prompt-level tracking. Subscription; built for teams that will act on the data themselves. | Compare |
| Profound tryprofound.com | An enterprise AI marketing platform: what customers ask AI across ChatGPT, Perplexity, Claude, Gemini, Grok, Copilot, DeepSeek and AI Overviews, with agents that act on it. Priced and staffed for larger teams. | Compare |
| Otterly.AI otterly.ai | AI search monitoring: brand mentions and website citations on ChatGPT, Perplexity and Google AI Overviews, on subscription plans. The lightest way to watch the number. | Compare |
| Try AI Visibility tryaivisibility.com | This site. A free audit on four engines, every answer recorded, then a monthly service that does the work: pages, listings, outreach, rescanned on the same questions. The right choice when nobody on the team has the hours to move the number. | Free audit |
Descriptions are taken from each tool's own home page in September 2026. Prices change; check theirs.
Tracking versus doing
Every tool on this list measures the same thing: whether AI answers name you. They differ on what happens next. Trackers give the number daily and leave the work to your team. This site gives the number once, free, and sells the work. Neither is wrong; the question is whether the hours exist in your team.
If you want to see the measurement before choosing, the sample report shows every section, and the score page shows the arithmetic.
Questions about the tools
Which AI visibility tool is best?
For a marketing team that will do the work itself and wants a daily number, Peec AI or PageLens. For an enterprise with several brands, Profound. For a founder who wants to watch mentions cheaply, Otterly. For a company that wants the number free and the work done, this site.
Are there free AI visibility tools?
PageLens offers a free audit, and this site's audit is free every day with the full report behind it. Semrush and Ahrefs have added AI visibility features inside their paid toolkits.
What should a tool measure?
Named or not, in what position, whether your own site was cited, who was named instead, and which pages the engine read, per question and per engine. A tool that shows a score without the answers behind it cannot be checked.
How we get your company into AI answers
- 01
Read the answers
Your buyers' questions, put to ChatGPT, Perplexity, Gemini and AI Overviews. Who is named, in what order, which pages each engine cites.
- 02
Find the sources
The pages the engines cited, ranked by how many of your questions they decide. That list is the work.
- 03
Publish the gap
We write the page that answers the question you are missing from and ship it to your domain.
- 04
Earn the citation
Listings claimed, the sites the engines already trust pitched, and the same questions asked again at day 30 until the answer names you.
See the measurement first
A free audit on four engines; then decide whether you need a dashboard.