Put your buyers' questions to ChatGPT, Perplexity, Gemini and Google AI Overviews with your market set, and record who each names and which pages it cites. Do it for about fifteen questions, not one, because each answer is assembled from a different fetch. The free check on this site runs exactly that and hands back a scored report.
The questions to use
Not your company's name. A buyer who knows your name is not the buyer you are losing. Use the questions asked before a name is known: 'best X for Y', 'which X do Z', 'A alternatives', 'A vs B'. The report derives them from your own website, so they are the questions your category actually gets.
What to record
Three things per answer: whether you were named, your position if you were, and whether your own site was cited. Named first with your page cited is the best case; cited but not named means the engine read your page for a fact and recommended someone else; absent means the sources it read do not list you.
Why four engines
They read differently. ChatGPT and Perplexity search on every asking; Gemini's grounded answer follows Google's ranking; AI Overviews are written from ranked pages and are not shown for every question. A company can be strong on one and absent on another.
The term behind it: Answer engine
A system that answers a question with a written answer rather than a list of links: ChatGPT with web search, Perplexity, Google's AI Overviews and AI Mode, Gemini with search grounding.
The report scores four: ChatGPT with web search, Perplexity, Gemini with Google Search grounding, and Google AI Overviews. Each is asked every question with the buyer's country set and scored separately, so the split between engines is visible. Answer engine, in full.
Read next
The free check · The four engines, one at a time · How the AI visibility score works
Ask it about your own company
Your website, region and work email. The score appears in about three minutes, and the report is a link you keep.