Asked for the UAE about medical clinics and hospitals, the engines read Google Maps reviews and the DHA (Sheryan) and DoH licence registers first. The DHA licence (checked through Sheryan) in Dubai and the DoH licence in Abu Dhabi are read for facility and practitioner, and the specialty on the licence is what a condition question is matched against. Package prices in AED for the check-ups, scans and consultations.
What UAE buyers ask the engines about medical clinics and hospitals
The emirate is in the sentence, and so is the licence, the insurer or the free zone when the trade has one. Six of the questions the report puts to the four engines for a clinic in the UAE:
| Kind | The question, as asked |
|---|---|
| Head term | best dermatologist in Dubai for acne scars |
| Product | which clinics do a same-day MRI in Dubai without a referral |
| Niche | physiotherapy in Abu Dhabi that does home visits and takes Daman |
| Comparison | private clinic vs a hospital outpatient department for a knee specialist in Dubai |
| Comparison | IVF clinics in Dubai other than the big hospital groups |
| Niche | clinic in Dubai that does the full health check-up with results in 24 hours in AED |
The UAE sources the engines read for medical clinics and hospitals
Asked for the UAE, the engines read UAE pages: the registers, the local directories, the Gulf press. For medical clinics and hospitals:
| Source | What it decides |
|---|---|
| Google Maps reviews | score, count and the recent review text, summarised |
| The DHA (Sheryan) and DoH licence registers | facility and practitioner licences; the engines check both |
| Insurer networks | Daman, AXA, Cigna, Nextcare; coverage questions are answered from the insurer |
| Okadoc and Doctify | specialty, languages and reviews |
| Gulf News health and Time Out | 'best clinics in Dubai' lists |
What the engines check before they name you
The DHA licence (checked through Sheryan) in Dubai and the DoH licence in Abu Dhabi are read for facility and practitioner, and the specialty on the licence is what a condition question is matched against. The insurer's network list is the second register; a clinic listed with a different name there than on its site is missed.
Dubai, Abu Dhabi, the Northern Emirates
The engines answer per emirate, from pages that name it. How the questions differ for this trade:
- Dubai: Healthcare City, Jumeirah and the Marina; specialist and check-up questions.
- Abu Dhabi: Thiqa and Daman coverage; family medicine and physiotherapy questions.
- Sharjah and the Northern Emirates: MOH licence; price-led questions and Arabic questions.
Arabic
A large share of patient questions are in Arabic. Arabic condition pages naming the doctor are quoted in Arabic answers against thin competition.
Prices in dirhams
Package prices in AED for the check-ups, scans and consultations. 'Full body check-up price in Dubai' is answered from the clinics that published.
The names a UAE buyer already knows
The large names in the trade, Aster, Mediclinic, NMC, American Hospital Dubai, King's College Hospital Dubai, are the ones a buyer arrives with, and the ones the report's comparison questions are written against ('X alternatives', 'you vs X'). Whether the engines put them ahead of you, or in your place, is what the report measures, question by question, for the UAE market.
What a month of work looks like in the UAE
The Grow plan's goal for a clinic here: get named in the five condition-and-emirate questions where a hospital group or a platform is named and your clinic is not. The work starts with Google Maps reviews, then the pages of yours the engines quote, in English and, where the trade needs it, Arabic, with a rescan on the same questions for the UAE market at month's end. The plans are priced on the home page.
Read next
Medical clinics and hospitals, everywhere · The UAE market · Aesthetic clinics in the UAE · Gyms and fitness studios in the UAE · Online stores in the UAE
Questions
Which licence do the engines check for a clinic in the UAE?
The DHA licence (checked through Sheryan) in Dubai and the DoH licence in Abu Dhabi are read for facility and practitioner, and the specialty on the licence is what a condition question is matched against.
Does Arabic matter for a clinic in the UAE?
A large share of patient questions are in Arabic. Arabic condition pages naming the doctor are quoted in Arabic answers against thin competition.
What price should be on the page?
Package prices in AED for the check-ups, scans and consultations. 'Full body check-up price in Dubai' is answered from the clinics that published.
See who the engines name in the UAE
Your website, region and work email. The score appears in about three minutes, and the report is a link you keep.